How Kobe Bryant’s Daughter Spends Her Billions
Natalyia Bryant’s Luxurious Lifestyle and Philanthropic Passion
Natalyia Bryant, daughter of the late NBA legend Kobe Bryant, lives a life that seamlessly blends glamour, high fashion, and meaningful philanthropy. From attending exclusive events to jet-setting across the globe, her lifestyle reflects both the privileges of her father’s legacy and her personal drive to make a difference. Here’s a closer look at how Natalyia embraces a world of extravagance while honoring her family’s commitment to giving back.
A Glamorous Social Calendar
Natalyia’s presence at some of the most exclusive events in Hollywood underscores her status among the elite. At just 18, she made a stunning debut at the 2021 Met Gala, an event so selective that even many A-listers don’t make the guest list. She turned heads in a breathtaking dress by designer Conner Ives, a piece originally showcased in a costume exhibit, which Ives himself celebrated on Instagram for its iconic significance.
Her social calendar doesn’t stop there. Natalyia has been a regular at the Vanity Fair Oscar Party, one of the most coveted invites during awards season. In 2022, she dazzled in a black and gold outfit, channeling the glamour her parents, Kobe and Vanessa Bryant, often spoke about. By 2023, she was joined by her mother, Vanessa, at the event, where she made a jaw-dropping entrance in a Monsuri black velvet gown with a sweetheart neckline and satin train. Even when she missed the 2024 Vanity Fair Oscar Party, Natalyia made waves with an all-black ensemble at an Oscars afterparty, earning praise from celebrities like USC basketball star JuJu Watkins, actress Jessica Alba, and Olympic champion Nastia Liukin on social media.
Natalyia’s star-studded circle extends beyond events. She attended Brooklyn Beckham and Nicola Peltz’s wedding in 2022, mingling with icons like Serena Williams, Venus Williams, and Marc Anthony. Her friendships with celebrities like Ciara, LaLa Anthony, and Timothée Chalamet—with whom she snapped a selfie at the 2021 Met Gala—further highlight her place in Hollywood’s inner circle. Her 21st birthday celebration in 2024 was a testament to this, with guests like Winnie Harlow, Kelly Rowland, Russell Wilson, and Sabrina Ionescu joining her for a spectacular night complete with a heart-shaped cake and sparklers.
A Fashion Icon in the Making
Natalyia’s impeccable sense of style has positioned her as a rising force in the fashion world. Signed with IMG Models in 2021, she joins the ranks of icons like Bella Hadid and Hailey Bieber. Her runway appearances for Versace and campaigns for Bulgari, Miu Miu, and Victoria’s Secret Pink showcase her versatility. For the Victoria’s Secret Pink Fall 2024 back-to-school collection, she modeled tracksuits and knitwear, blending youthful energy with sophistication.
Her red-carpet looks are equally striking. At the Dolce & Gabbana logo bag launch, she wore a sleek jersey dress with rhinestone-embellished sleeves. For Chanel’s Cruise 2024 show, she opted for a sleeveless black dress with gold buttons, and at the 2022 CFDA Fashion Awards, she stunned in a pink Tom Ford hooded gown. Natalyia also pays homage to her father through fashion, notably wearing pants made from Kobe’s old jerseys by designer Kristin Juszczyk at the Mamba League Invitational, joining the likes of Brittany Mahomes and Taylor Swift who have worn Juszczyk’s designs.
While modeling is a “fun side gig” for Natalyia, she values its collaborative nature, seeing it as a platform to tell stories through fashion. Her work has taken her to global fashion capitals like Milan for Versace and Bridgehampton for Ralph Lauren, cementing her status as a trendsetter.
Jet-Setting in Style
Natalyia’s love for travel is as extravagant as her lifestyle. From childhood, she has explored the world, often with her family. In 2021, she visited Jamaica and France with her mother, Vanessa, and sisters, Bianca and Capri. In 2023, the family toured Italy, a country tied to Kobe’s childhood, where he honed his basketball skills in local leagues. They also reunited with Kobe’s former teammate Pau Gasol in Spain.
Closer to home, Natalyia enjoys luxurious ski trips, with a 2025 getaway featuring cozy moments with her family, captured in matching outfits against snowy backdrops. Her love for Paris is particularly deep, sparked by a trip at age four where she indulged in crepes. Solo vacations, like a 2024 summer escape to a tropical destination with palm trees and a vibrant tablescape, showcase her ability to embrace relaxation in style.
Her internship with Beyoncé’s Renaissance World Tour under Parkwood Entertainment in 2024 further expanded her global adventures. Traveling alongside the superstar, Natalyia gained a behind-the-scenes look at one of the most successful tours in history, with her name proudly listed among the tour’s credits.
A Life of Privilege
Born into basketball royalty, Natalyia grew up in opulent surroundings. The Bryant family owned multiple luxury homes in Newport Beach, California, including a 15,760-square-foot mansion in Pelican Crest with private gates and helicopter access for Kobe. Another property in Newport Coast sold for $6.1 million in 2015. Her education was equally elite, attending Sage Hill School (tuition approximately $53,770 for 2024-2025) and later USC, where costs range from $83,191 to $95,225 annually. At USC, she roomed with actress Storm Reid, yet described her college experience as “normal” and fulfilling.
Natalyia’s courtside moments at Lakers games and her trip to the 2013 NBA All-Star Weekend with Kobe highlight her unique experiences. In 2023, she threw out the opening pitch at a Los Angeles Dodgers game on Lakers Night, wearing a jersey with Kobe’s iconic number 24. Her family’s support for women’s basketball continues, with courtside appearances at the 2024 WNBA All-Star Game, mingling with stars like Diana Taurasi and Caitlin Clark.
Philanthropy with Purpose
Beyond the glitz, Natalyia is deeply committed to philanthropy, a value instilled by her parents. Following the tragic loss of Kobe and her sister Gianna in 2020, the family founded the Mamba and Mambacita Sports Foundation to support underserved athletes. Natalyia, a director, actively participates by modeling merchandise and attending events like the MMSF Skills Academy, which hosted 70 youths in collaboration with Duke University. The foundation has invested significantly, including $423,851 for a skills academy and $100,000 for basketball courts in Anaheim and Philadelphia.
In response to the 2024 Los Angeles wildfire, the foundation donated over 8,000 clothing items to victims, with Natalyia and her family personally involved. The Dodgers supported the cause with $100,000 donations in 2023 and 2024, and honored Kobe with special edition jerseys. Since its inception, the foundation has impacted 9,800 youths, 1,000 volunteers, and 472 veterans, carrying forward Kobe and Gianna’s legacy.
A Legacy of Balance
Natalyia Bryant’s life is a testament to balancing extravagance with purpose. From red carpets to global adventures, she embraces the privileges of her upbringing while carving her own path in fashion and philanthropy. Whether dazzling in designer gowns or supporting underserved athletes, Natalyia honors her father’s legacy with grace, style, and a commitment to making a difference.
